About Me

Welcome to Good Juju Wellness — a sanctuary for the sober-curious and the consciously sober. I created this space to re-imagine what alcohol-free living can look and feel like: intentional, connected, and beautifully curated.

After beginning my own sobriety journey two years ago, I quickly realized how limited and uninspired the options were for those choosing to live alcohol-free. From events where the only non-alcoholic option was soda, to wellness spaces that overlooked the importance of ritual and community — it became clear that there was a real need for something more.

Good Juju was born out of that need — a desire to create elevated experiences where non-alcoholic choices are not just available, but celebrated. Through our Ritual Room store, 1:1 and couples coaching, immersive programs, and sober minibar event offerings, we’re building a full-spectrum sobriety ecosystem grounded in choice, celebration, and conscious living.

Whether you're just beginning to question your relationship with alcohol or you're deeply rooted in a sober lifestyle, this is a space where you’re met with compassion—not judgment, and offered tools—not rules.

Good Juju is more than a wellness brand — it’s a home for meaningful connection, soulful rituals, and a new way of celebrating life — with clarity and intention.

I’m so glad you’re here.